Overview

Collaborating with long time BBO friends, SLAM Magazine, we developed a branded series for UA focused on IMG Academy. The series offered an inside look at one of the top high school basketball programs in the world, capturing what it’s like to be an elite high school athlete during a global pandemic. Through interviews, practices, in-class learning, and time off the court, viewers got a raw and unfiltered glimpse into IMG’s basketball culture in the lead-up to their home opener.